Author: Alex Castello

Patient Chart Review: Real-world Patient Data That Connects The Dots Between Perception and Reality

The importance of real-world data (RWD) cannot be understated – it is a critical...

How to Ensure Differentiation From Your Competition Through Product Optimization

The new product development (NPD) process can no longer be carried on the tailwinds...

Integrated Patient Mapping

Obtaining a holistic understanding of patient’s real-world experience, and incorporating their voice into your...