Generate Insights that Have Business Impact Through Our Unique Insight by Design Process

IbyD enables you to identify and communicate insights beyond a study’s basic objectives by applying service design thinking principles to the entire research engagement.

User-centered

Co-creative

Holistic

Evidencing

Sequencing

User-centered

Co-creative

Holistic

Evidencing

Sequencing

Inside Our Process

Insight by Design (IbyD) is a rigorous systematic process we use to align stakeholders, confidently answer all of your business questions, and firmly place the voice of your customer at the center of your research.

The IbyD process ensures research is tailored to your needs, builds upon your current knowledge base, and clearly informs decision-making and future action steps.

IbyD helps you drive simplicity, profitability, sustainability, and growth in the near-term while transforming the face of healthcare research in the future.

What Our Clients Say About Insight by Design

Ability to comprehend complexities, simplify them in clear ways forward. Very nice and open team to work with.

Holistic

Project management between multiple client stakeholders, keeping the project moving without having to be asked.

Sequencing

I typically work together with KJT partners to develop implication and recommendation slides that are digestible and actionable for the business. We consider and discuss these as we move forward with strategic and tactical plans in the organization.

Co-Creative

The collaboration with the team. Open, collaborative planning process.

Co-Creative

The flexibility, rapport, KJT’s ability to understand our needs and they made a great final impression on the senior executive team.

User-Centered

I was most satisfied with the level of service I received.  All the KJT team members were very responsive and helpful. They did a great job communicating.

Evidencing

Ability to comprehend complexities, simplify them in clear ways forward. Very nice and open team to work with.

Holistic

Project management between multiple client stakeholders, keeping the project moving without having to be asked.

Sequencing

Co-Creative

The collaboration with the team. Open, collaborative planning process.

Co-Creative

The flexibility, rapport, KJT’s ability to understand our needs and they made a great final impression on the senior executive team.

User-Centered

I was most satisfied with the level of service I received.  All the KJT team members were very responsive and helpful. They did a great job communicating.

Evidencing

Get Inspired by the Power of Our Insight by Design Process and Let’s Start Taking Research Further, Together.

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