Almost everybody knows that marketers use (exploit?) information about consumers’ online activity to target advertising. Eli Pariser (@elipariser) describes the latest targeting twist, “persuasion profiling,” in the May issue of Wired.
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Almost everybody knows that marketers use (exploit?) information about consumers’ online activity to target advertising. Eli Pariser (@elipariser) describes the latest targeting twist, “persuasion profiling,” in the May issue of Wired.
