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Standing Out in a Crowded, Quickly Evolving Environment: Roadmap to Publication

Posted by: Lynn Clement, Rebecca Hahn on 7/20/2017

With increased competition among the ever growing and crowded healthcare marketplace, there is an emergent need for pharmaceutical companies to stand out and be seen as thought leaders within therapeutic areas and/or healthcare systems. Conducting market research studies for peer reviewed publication or public release is one way for companies to be viewed as thought leaders or influence HCP decision-making. But this type of research requires a special expertise. At KJT Group, we have conducted dozens of client-sponsored studies that have been published in peer-reviewed journals. In this webinar we will share our experiences and best practices as a step-by-step roadmap.


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Tags: Market Research | KJT Group | Public Release