Market Research

 

Leveraging design thinking principles, KJT Group helps to shape our clients' strategy and marketing decisions.

Through proven and innovative qualitative and quantitative approaches, our true partnerships provide clients with the evidence needed to make better decisions. Our expert industry-recognized researchers tailor-make and execute research studies designed for each situation, including:

 

 

You won’t be passed around from researcher to researcher on our end, with our client-practice dedicated model. Our practices support clients across multiple and multi-phase studies, regardless of methodology. They are further supported by our in-house Analytics team for studies requiring advanced and often highly complex methods.  

Our areas of expertise include: Qualitative methods such as online bulletin boards, in-depth interviews, in-person focus groups, and telephone interviews, and Quantitative methods such as conjoint analysis, MaxDiff, and forecasting.

 

 

Looking for examples of our market research work?