News & Events

Free Webinar Dec. 8th: Riding the Value Shift in Market Research: Only the Paranoid Survive

The jury said: “The paper tackles one of the most crucial pain points today providing the industry with a context and a framework to approach the problem / take action.”

ESOMAR Qualitative 2011 Conference

One hundred seventy or so mostly qual researchers and some of their clients convened in Vienna last week for ESOMAR’s annual qualitative research conference.  As ESOMAR is becoming the global research organization, the event offered a view into the challenges of conducting qualitative research in different cultures and countries. 

KJT Group Places 21st on the 2011 Rochester Top 100

Honeoye Falls, NY, October 30, 2011 – KJT Group is pleased to announce our recognition by The Rochester Business Alliance as one of the 2011 Rochester Top 100.  Each year the RBA recognizes 100 top performing, privately-owned companies in the Rochester area for their success based on revenue growth.  KJT Group is honored to be…

ESOMAR Qualitative 2011

David Bakken, KJT Group Chief Operating Officer, will be at the ESOMAR Qualitative 2011 Conference (Vienna, Austria, November 14-15).  See David go head to head pecha kucha with four other presenters in a session devoted to the qualitative “fringe.”

Addressing the Needs of Ultra Orphan Patient Populations by Creating and Measuring Value

Strategies for Delivering Outcomes and Value for Patients, Physicians, Payers, and Manufacturers KJT Group President/CEO Dr. Kenneth J. Tomaszewski will present at Centric Health Resources’ 4th Annual Ultra Orphan Conference.

Home Care through Skilled Nursing Facilities: Leveraging Primary Research to Grow Market Share

Aging populations coupled with the rapid changes in home and residential care delivery have led to increased demand for insights.

KJT Group Webinar “Leveraging Secondary Data for Epidemiology Research”

For pharmaceutical and medical device companies launching new offerings, or expanding into less known markets, knowledge is power.

Better Late Than Never: Why Not “On Time?”

When it comes to moving with business efficiency, why can’t the government get its act together?  In this case, the Clean Air Act.   At least there is some guidance as to the future, as the The U.S. Supreme Court today issued a ruling in AMERICAN ELECTRIC POWER CO v CONNECTICUT.

Recorded Webinar: Better Survey Design Through Think Aloud Pretesting

View the webinar here You rely on survey data to build models of consumer behavior, to draw inferences, and to predict response to actions like the introduction of a new product or price change. Do you know that your survey may be the weakest link in this chain?

Free Webinar: Sustainability and the Green Market

Insights into attitudes and behaviors about environmental sustainability The growing ‘green’ market has quickly become an integral part of the consumer landscape.