KJT Group research professionals have experience conducting strategic research for software, hardware, and support services.
Our expertise in pricing, product feature optimization, and market segmentation provides an advantage to technology companies who are seeking competitive advantage in core and new markets. A typical challenge is identifying customers’ “willingness to pay” early in the process of bringing a new product or service to market, and we have extensive experience applying choice-based conjoint models to help our clients refine the value proposition for their new products and services.
Our “outcomes-based” approach to identifying new opportunities is ideal for clients looking for “white space” innovations. Our research offering spans both quantitative and qualitative solutions and is always customized to client objectives.
Finally as part of our Corporate Solutions Offering we provide custom solutions to manage and assess corporate reputation, employee and stakeholder engagement and satisfaction and loyalty.
Communications throughout a changing schedule were excellent – the team kept us informed and adapted to reasonable project redefinitions